Basic Attention Token current price is $0.503 with a marketcap of $759.67 M. Its price is -3.41% down in last 24 hours.

  • basic-attention-token
    Basic Attention Token (BAT)
  • Live Price
  • 24h %
  • Market Cap
    $759.67 M
  • Volume
    $448.12 M
  • Available Supply
    1.49 B BAT
  • Rank

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Basic Attention Token (BAT) is an open-source, decentralized ad exchange platform built on Ethereum platform. Basic Attention Token held an initial coin offering on May 31, 2017 for its eponymous ERC-20 utility token, raising approximately $35M USD at the time in less than 30 seconds. The Basic Attention Token aims to fix digital advertising, which is broken, fraudulent and opaque. Basic Attention Token work by having advertisers pay BAT to website publishers for the attention of users. The BAT token is designed to correctly value and price user attention within the platform. The Basic Attention Token comprises various components, including attention measurement systems, analytics dashboards and machine learning algorithms. Integration of BAT into a given host application involves implementing BAT Ads, a system that matches and displays ads to users based on locally stored data. Ad targeting is performed wholly on-device, removing the need for third-party tracking. BAT is focused on the Brave browser. Brave is an open-source, privacy-centered browser designed to block trackers and malware. It utilizes blockchain technology to anonymously and securely track user attention, which translates into rewards for publishers. A user's attention, meaning his or her focused mental engagement on digital content like advertisements, is logged through Brave. The makers of BAT indicate that the user's private data and tracking information is stored only on the user's device, ensuring that it is anonymous and private. Created back in 2016, the Basic Attention Token has one of the biggest names behind it, that of Brendan Eich, the creator of JavaScript and the legendary co-founder of Mozilla. Other noteworthy team members include Brian Bondy, lead developer and co-founder of Brave and Scott Locklin, senior engineer, and co-founder of Kerf Software." Basic Attention Token is created by the team that built the Brave browser, an open-source, privacy-focused browser that blocks ads and trackers. The browser measures user attention and rewards publishers for users attention. Use the Brave browser to protect your privacy and support CoinGecko at the same time:


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Twitter News Feed

BAT Roadmap 2.0 — Brave Decentralized Exchange (DEX) announced: Discounts when using BAT for transaction fees, discounts for BAT holders, BAT utility for search engines; new Brave Wallet, and more

ICYMI, we added support for #NFT purchases with $ETH and @AttentionToken in the @Brave Swag Store last night.

First set of #NFTs were from our @BAT_Community meme competition. They completely sold out in less than 30min.

More #NFT drops soon. $bat

Today, we are excited to introduce support for NFT purchases on our Brave Swag Store, powered by @OriginProtocol! ⚡️

Our first NFT sale includes 30 collectible tokens from the 3 winning submissions in our recent Brave & $BAT Community Meme Competition!

Here's my conversation with @BrendanEich, creator of JavaScript and co-founder of Mozilla, Firefox, and Brave. These are all revolutionary technologies in the history and future of computing and the Internet.

Having launched our RFC&C for THEMIS v2 a month ago, we would like to share an update on our progress since, as well as what to expect in the near future.

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